We were briefed to deliver a ‘money can’t buy’ premier experience for a priority screening of Bridgerton Season 3 hosted in the Cineworld at The O2. We used live entertainment to elevate the cinema screening, with 97% positive feedback for the event and guest feedback,  “an amazing experience”, “the attention to detail was incredible”. 

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Our regency-inspired characters hosted 250 O2 Virgin media customers and influencers with a short performance in the cinema, inviting them to a Secret Soiree for drinks and music after the screening. The Secret Soiree was then hosted in the Cineworld VIP Lounge, where guests were entertained by a live string quartet playing classic pop tunes in a regency style. The hosts roamed the drinks party for photo moments, and recruited guests to take part in a regency poetry slam down, with pop songs like Taylor Swift’s Shake it out, Whitney Houston’s, I wanna dance with somebody, performed as poetry. 

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